In America, it’s more likely that you’ll be smacked with a lawsuit than be hospitalized. Where does Pre-Paid Legal fit in?
With a majority of Americans experiencing some sort of legal trouble in their lifetime, what’s the opportunity like with the infamous Pre-Paid Legal network marketing company?
We’re taking a closer look at effectively marketing Pre-Paid Legal.
The Early Days of Pre-Paid Legal
Pre-Paid Legal offers a variety of law services to people in a bind. They’re also a network marketing company that offers opportunities for building a business and team around their service offerings.
Americans are apt to get into legal trouble. Whether it’s our inability to follow the rules, or our quickness to sue our fellow citizens, this country is ripe with laws, lawyers, and lawsuits.
Pre-Paid Legal claims that about 70% of U.S. households report needing a lawyer at some time, whether it be for real estate transactions, moving traffic violations, mortgage refinancing, creditor trouble, damage to property, or wills and estate planning.
And Pre-Paid Legal offers it all, in the form of up-front services and simplified fee structures.
Examining the Market
After reading the statistics, it seems like there just might not be enough lawyers to go around. But the truth is never that easy.
Is there really a market for pre-paid legal services? Would people trust in that type of service? How could a network marketer best market these services to the public?
It’s tough to truly assess the market for new representatives, because so much of the success of an individual depends on the individual. But it’s safe to say that Pre-Paid Legal is not a scam, and has serious potential earning power for network marketers.
Marketing Pre-Paid Legal
Because the company’s product offering is much different from many others in the network marketing game (like diet supplements, energy drinks, homewares, and accessory items) it’s important to take a minute to look at marketing pre-paid legal.
Most MLM’s encourage their new representatives to start by talking with family and friends. They tell you to host a party at your house, and then another, and another.
There are several issues with this type of marketing, and it’s imperative that new representatives understand the best approach in this sort of business.
The online world offers a myriad of opportunities for success with a company like Pre-Paid Legal. Creating a credible online persona and website, along with proper SEO, targeted marketing tactics, and general business and management skills can make or break a new networker.
It doesn’t take a business graduate with an MBA to deconstruct the rules of network marketing. But it does take someone who is determined to succeed, and learn every step along the way to success.
Marketing Pre-Paid Legal is the most important thing one can learn about when getting started. If you can correctly identify and target your market, people will be emailing daily asking to join the opportunity. And you’ll find clients in need of services much quicker than walking around your neighborhood looking for trouble.
Assessing the Opportunity
So is this company really a good deal? Should a new rep get started with Pre-Paid Legal? Maybe. But the advice all expert network marketing reps will tell you is to first know the field. Understand what you’re getting into, and exactly how to hone in on your skills. Success will come, but only with hard work and determination.
There’s no magic pill. But there are lots of resources for reps to use, learn from, and refer to along the way.